World of JRD

Jenni Rutonen Design is a lifestyle jewellery brand that creates pieces for people who dare to be themselves. Stories, nature, memories and experiences live vividly in JRD’s jewellery. Different encounters become interwoven, making each person wearing the jewellery part of this shared story.

The pieces are mainly large and prominent silver jewellery that are meant to be seen and bring joy to the person wearing them. The brand considers it important to manufacture jewellery that stands out from the rest and looks striking on those wearing it. The company aims to grow and is serious about entering the international market.

'As a brand, we want to stand out as ourselves. We’re not trying to imitate anyone but, instead, dare to be exactly what we want to be!'

Welcome to the world of JRD, it is also your world. You are the Jewellery.